Remove Consulting Remove Customer centricity Remove Customer emotions Remove Metrics
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What Customer-Centric Companies Must Do To Become Customer-Obsessed

Beyond Philosophy

In building relationships with customers, and value for them, my long-time observation is that most organizations tend to progress through several stages of performance as they are becoming truly customer-centric: a) customer awareness, b) customer sensitivity, c) customer focus, and d) customer obsession.

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The Five Rules for Affecting Real Culture Change

Beyond Philosophy

I started to talk about how people within his organization needed to understand customer emotions and focus on customer-centricity. However, if these former brands had a more customer-centric culture, they would probably be here today because they realized that the market is moving on and appropriately adjusted.

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5 Facts to End the ROI Debate on Customer Experience

Beyond Philosophy

According to their 2014 US Insurance Shopping study, 28% of the Customers who switched auto insurance providers did so because of “poor experience.”. Your existing customers are far easier to upsell. That’s a much bigger chance that you are going to get to yes if you have a loyal customer base to ask for the order.

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Despite All My Hard Work, My Key Performance Indicators Are Not Moving! Why?

Beyond Philosophy

With the Evaluability Heuristic, we view a complex decision and make it simpler by using a metric that is easy to evaluate. I had a similar thing happen recently with a company we consult. The company is very process and quality driven, which is fine but doesn’t consider the emotions of the business.

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McKinsey Thinks Bland, Generic Loyalty Programs Are Killing Business – And They May Be Right!

Beyond Philosophy

In 2010, Southwest Airlines revamped its loyalty program to make rewards more proportional to ticket price; and this has better targeted the most profitable customers as well as enabled the airline to adopt a loyalty behavior metric that is closely tied to actual revenue generation. Michael Lowenstein, Ph.D.,

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Customer Experience Challenges According to 15 CX Experts

Lumoa

Our guests have multiple years of experience in managing and consulting customer experience management in global companies and now lead their own businesses helping companies make customers happier. Ian Golding, CCXP, CX Consultant and Trainer @ijgolding | blog “CX is at a very interesting point in its evolution.

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6 Key Factors to Improve Customer Retention

aircall

Besides tracking your staff’s performance, this also allows you to monitor customer satisfaction levels (and find ways to improve both). With a thorough analysis of these metrics, you can obtain a full view of the customer experience. Establish Clear Performance Metrics . Implement Ongoing Training Opportunities .