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Improving Customer Experience in Banking: 7 Promising Trends

PeopleMetrics

Customers evaluate the businesses they interact with everyday on a variety of factors, including price, quality, and the overall customer experience. Creating a positive customer experience (CX) is for all types of businesses, including essential services like banking. What do customers expect from banks?

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Lose The Fear Of Facial Recognition If You Want CX Improvement

Beyond Philosophy

For example, not so long ago, people didn’t want to migrate to online banking. In the minds of many people, the internet was a sinister nest of bad-actors waiting to steal all of our electronic money right out of the virtual bank. However, online banking has proved to be helpful to society. Get Used to It.

Airlines 354
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Forget Everything You Think You Know. This is How to Create Loyal Customers

Beyond Philosophy

So, if you are not managing the emotional side of your experience, then you are not giving yourself any room for loyalty to form. . Make a Deposit in the Customer’s Emotional Bank Account. We bring this concept of the emotional bank account into our work in our global Customer Experience consultancy.

Banking 195
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Truth Bared about the Realities of Customer Experience Implementation!

Beyond Philosophy

What do a Bank, an Airline, and an Online Retailer Have in Common? Consorsbank, Lufthansa, and Zalando—three very different companies—have both undertaken a Customer Experience improvement program. Consorsbank is a bank; Lufthansa is an airline; Zalando is an online clothing retailer. How to Measure Customer Emotions.

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5 Facts to End the ROI Debate on Customer Experience

Beyond Philosophy

For many years, there has been a debate whether you could assign a dollar amount to determine the return on investment for any Customer Experience improvements. That article also revealed that 85% of customers that had a good relationship with the bank increased their commitment. So, the debate continues.

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A Successful Customer Experience Strategy Means Keeping it Consistent

TechSee

In fact, 95% of customers use three or more channels to connect with a company in a single service interaction. While these connections can deepen the customer experience through provide opportunities for building relationships, they also present risks. Was that a good customer experience?

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Service Process vs. Service Experience: Solving the Customer’s Problem vs. Owning the Customer’s Issue

Beyond Philosophy

Whether consumers articulate it or not, or whether it gets measured or not, emotions have become core to experience response and future consumer decisions. It’s up to organizations to a) identify the strongest emotional drivers in service and b) effectively leverage them.