5 Steps Toward a Successful Self-Service Strategy
TechSee
OCTOBER 29, 2019
In fact, Gartner predicts that by 2020, 10% of initial B2C interactions will be virtual, up from less than 1% in 2019. Clear metrics and KPIs should be used to determine whether the organization is achieving defined goals and whether the strategy is meeting the needs of the customers.
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