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4 out of 5 organizations have not increased their customer satisfaction since 2010!

Beyond Philosophy

We asked Forrest Morgeson, assistant professor of marketing at the Broad College of Business at Michigan State University and the director of research at the Customer Satisfaction Institute at Michigan, to discuss it with us on the podcast. In other words, we can compare satisfaction today to what it was in 1994, 2000, or 2005.

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Aesthetics: Why This is A Vital Part of Your Experience

Beyond Philosophy

We had Claudia Townsend, associate professor of marketing at the University of Miami at the Miami Herbert Business School, as a recent podcast guest. ” As a result, the focus on aesthetics has become universal in marketing efforts today. . Townsend chose to study it because there was shockingly little academic research on it.

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Nudges: Make Sure Yours Work!

Beyond Philosophy

Per an article in the NY Times a few weeks ago about a review published in The New England Journal of Medicine back in 2005, as many as two-thirds of hospital admissions related to medication problems were the result of “noncompliance.” This nudge wouldn’t work, however, if you weren’t on the market for shirts. Attractive.

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Designing Country Culture into Your Global Experience

Beyond Philosophy

This exercise is one of the first things we do when consulting an organization. In research that we did with London Business School back in 2005 for my book The DNA of Customer Experience: How Emotions Drive Value , we discovered that 20 emotions drive and destroy value. These are core emotions.

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Like Just About All of Their Customers… I LOVE Wegmans!!!

Beyond Philosophy

As the individual designated to do all of the food shopping for our family, the weekly experience is rarely something to be identified as a personal delight; but, at Wegmans, it is not a chore and is often pleasurable. Stores are attractively laid out, almost like an old-world open-air market.

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The Best Natural Language Processing (NLP) Solutions Providers

CSM Magazine

Addepto is one of the top data science and AI consulting companies operating in over 12 countries. In general, Addepto’s services consist of comprehensive consulting services regarding big data analytics and data science, business intelligence (BI), machine learning (ML), artificial intelligence (AI), and even AI software development.

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The Next Act: The AI-Enabled Contact Center

DMG Consulting

In 2005, 13 years ago, I published the book The Real-Time Contact Center. Looking 20 years into the future, DMG anticipates omni-channel, digital servicing environments where all “conversations” will be personalized, 80%+ of service will be proactive, analytics will deliver findings (answers, information, etc.) who interact with them.