Customer Loyalty Isn’t What You Think It Is!
Beyond Philosophy
APRIL 13, 2018
A lot of business professionals talk about customer loyalty. However, if I’m totally honest, they often don’t know what they are talking about. Or they do know what they are talking about, but what they are talking about is not customer loyalty! Many of the organizations I have worked with say that customer loyalty means, “the customer buys everything from us.
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