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Uncover the incredible Impact on ROI of Harnessing Customer emotions

Beyond Philosophy

Hence, this breakdown of the 20 emotions that drive and destroy value exists to help with that understanding. Emotions are why people will say one thing on a survey and, in real life, do something else completely. The survey responses came back that people wanted the option to get a salad. Did they say so in a survey?

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3 Tools to Measure Authentic Customer Emotions in Real-Time

Beyond Philosophy

I am routinely gobsmacked by the number of organizations that don’t measure customer emotions. To measure something like customer emotions in your Customer Experience, you need the proper tools. Let’s take a look at a few different ways you can get feedback on customer emotions.

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The 3 Trends Customer Experience Professionals Can’t Afford to Ignore

Beyond Philosophy

When you accept this idea, you can design your experience to evoke customer emotions that drive that irrational behavior into what is valuable for your organization’s bottom line. These hidden influences range from visual or external clues to emotional or internal clues.

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Do You Use the Right Measures for Your CX?

Beyond Philosophy

Peppers says there are two different types of data that feed your metrics: Voice of Customer (VOC) Data: Peppers calls these metrics interactive data, meaning your customer interacts with you through a poll. Some examples are Net Promoter Score ® (NPS) or Customer Satisfaction surveys.

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Uncovering CX in China: They’re Ready, Are You?

Beyond Philosophy

These results were based on a survey of 9,000 Chinese customers, about 60 different brands in five industries. This research emphasizes the fact that those organizations that truly embrace the ideology behind a culture of Customer Centricity have enormous potential for opportunity and growth in a new market.

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Why the Customer Experience Doesn’t Create Loyalty

Beyond Philosophy

The experiencing self lives in the present. Whatever form it takes, the recap should include a quick summary emphasizing the high points of the interaction and how the experience met the Customer’s needs or that the problem was solved to the Customer’s Satisfaction. CustomersEmotions Are Predictable.

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Five Ways to Keep Your CX Program Alive and Well in 2019

Beyond Philosophy

You could alienate some parts of your customer base. . Measure customer emotions, but in real time with facial recognition. Facial recognition technology opens up a new area of understanding how your customer feels. Previously, we could just ask customers how they felt. To listen in , please click here.