Beyond Philosophy

JANUARY 19, 2015

Here is one of the most significant finding s (as reported by Ed Keller, CEO of Keller Fay Group, a leading word-of-mouth research and consulting firm , in a recent blog): - Brand categories talked about online differ widely from those talked about offlline. In this blog, we’re zeroing in on automotive word-of-mouth. I’d say so.

Automotive 358

Automotive Marketing Consulting Consulting 358

Infinity

APRIL 10, 2018

Every business needs to keep their existing customers interested, but to ensure long-term success new customers are essential. The automotive sector is a fast-paced, ever-changing industry, so the challenge can feel even more brutal for marketers at car dealerships. Thrive in the world of SEO. Know what’s worked in the past.

Automotive 49

Automotive Advertising Best practices Analytics 49

CallSource Insights

OCTOBER 16, 2019

Setting real appointments gets buyers through your doors and into the car they are looking for. According to CallSource’s 2019 automotive inbound call data insights , 80% of inbound phone sales opportunities do not result in an appointment. Download our free Automotive Phone Tips sheet to keep at your desk!

Automotive 40

Automotive CRM Sales Personalization 40

CallSource Insights

AUGUST 6, 2019

If an inbound phone lead doesn’t result in an appointment, then you have failed at gaining a new customer. The call should always be focused on getting the caller’s foot in the door at your dealership to bring them along the buyer journey and into the driver’s seat. Why aren’t these calls ending in a commitment?

Automotive 40

Automotive Coaching Finance Education 40

ViiBE Blog

AUGUST 17, 2021

ViiBE Blog. Automotive , Construction , Energy , Insurance , Retail , SMB , Transport. Following recorded customer feedback, nearly 50% of buyers have actually previously made impulse purchases after receiving a personalized experience based on their unique customer profiles. Customer experience. Natalia Barszcz. Share on email.

Customer Experience 52

Customer Experience Management Automotive Brand ambassadors 52

CallSource Insights

JUNE 12, 2019

Like any organizational change to see results, it is only effective if you commit to taking action on the data you receive and implementing new processes to meet your goals. They are the first person new customers will speak to and leave a lasting impression on your business. Creating goals based on KPIs for accountability.

Management 40

Management Coaching Advertising Accountability 40

CallSource Insights

JUNE 7, 2019

Call processing not only delivers insights into what channels consumers are calling from but also how the call was handled internally and what the outcome of the call was: did it end in an appointment or was it a lost opportunity? Before purchasing your new call management system, look at their online reviews and testimonials.

Management 40

Management Advertising Analytics Marketing 40