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How to Measure Contact Center Agent Productivity and Five Ways to Boost It

Playvox

Do your contact center agents often place customers on hold or need to engage other agents to help them service a customer? Having contact center software in place to automatically detect holds and dead air is a great way to minimize abandonment rates, maximize efficiency, and highlight areas for improvement.

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5 Ways Personalization Drives Sales Success

VocalCom

According to the E-Tailing Group, increasing personalization on more channels can increase overall consumer spending by up to 500%. Here are five ways personalization impacts customers’ purchasing habits and drives sales success. They spend more. Offering personalized content motivates customers to spend more than they had anticipated.

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Engaging Customers Through Video: 5 Essential Tips

VocalCom

The Aberdeen Group notes that companies that use video marketing grow revenue 49% faster year over year than those which do not. Other customers who are further along on the sales journey might benefit from tutorials. Create a call for action. Think of video as a way to begin a conversation.

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New Outbound Lead Generation Programs: Top 15 Challenges for Call Centers

NobelBiz

According to Crunchbase , businesses that don’t cold call experience 42% less growth than those who do and 82% of buyers accept meetings with sales reps who proactively reach out (according to RAIN Group ). 15 Challenges for lead generation programs in call centers 1.

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5 Ways to Better Understand Your Customers

VocalCom

Conduct focus groups and events. Focus groups are an excellent way to build rapport with current and potential customers and hear honest feedback. Your company may choose to organize focus groups to test a new product, for example. Your brand may unveil new products and services at these events and offer free gifts to attendees.

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4 Reasons Why Your Brand Should Create a Customer Journey Map

VocalCom

As Aberdeen Group points out, the financial benefits of mapping are tremendous: an 18 times faster average sales cycle, 56% more revenue from cross-selling and upselling, and 3.5 By recognizing problems before they arise, you can avoid the cost of losing customers who might otherwise abandon your brand.

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6 Essential Rules for Customer Experience Design

VocalCom

For example, identifying age groups and socioeconomic status can help you define the needs and possible pain points for each persona, such as the products they are most likely to want, the channels they will prefer, and the potential service issues that might prevent them from further engaging with your brand.