article thumbnail

4 Gold CX Metrics for CX Leaders

ClearAction

4 Gold CX Metrics for CX Leaders Lynn Hunsaker Concentrate on just 4 CX metrics and you’ll see greater progress in more than 20 growth metrics. This article is a continuation of 24 CX ROI Metrics for Your Chief Customer Officer Prosperity Playbook. Let’s explore the 4 gold metrics that drive every CX metric.

Metrics 62
article thumbnail

5 Ways to Make Marketing More Strategic

ClearAction

It’s all about connecting: goals, people, metrics, processes, and data. Context is the mantra for making something strategic. When everyone sees a clear connection between what you’re doing and what the enterprise wants to become you’ll be viewed as adding strategic value. Connect Metrics.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Ways to Make Marketing More Strategic

ClearAction

It’s all about connecting: goals, people, metrics, processes, and data. Context is the mantra for making something strategic. When everyone sees a clear connection between what you’re doing and what the enterprise wants to become you’ll be viewed as adding strategic value. Connect Metrics.

article thumbnail

Nov 08 – Customer Success Jobs 

SmartKarrot

Leverage data, metrics and insights to build and strengthen the overall CS strategy, specifically working on delivering new CRM Analytics and Service Cloud platforms – ultimately working on customer health benchmarks and driving improvements. Foster a culture of metrics-driven performance in the Customer Success team.

article thumbnail

Building a Proactive Data-Driven Customer Success Engagement

CSM Practice

A survey of 100 customer success leaders, conducted by Gainsight in 2018, revealed that the maturity level correlated with the financial metrics of the company: Reactive; GRR is 80%, and NRR is 92%. Value; Prove quantitative and strategic value delivered. So why obsess over data and strive for maturity? Introduction.

article thumbnail

Productivity Tips For Customer Success Teams – PART 1

CSM Practice

To scale your customer success team, I recommend going through these three (3) steps: 1) Optimize your account segmentation. Account Segmentation. Account segmentation is done to defend the revenue that you’re getting from your customers. RACI stands for: Responsible, Accountable, Consulted, and Informed.

article thumbnail

Predictions for Customer Success in 2019

ChurnZero

The distinguishing factors of CSPs (rather than Account Plans) are: Owned by the customer and collaborated on with the CSM. These will be personalized, but technology-based, and will help CSMs to focus on the areas where they can provide proactive, strategic value to their customers.” Customer Success Around the Web.

SaaS 73