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5 Ways to Make Marketing More Strategic

ClearAction

It’s all about connecting: goals, people, metrics, processes, and data. Context is the mantra for making something strategic. When everyone sees a clear connection between what you’re doing and what the enterprise wants to become you’ll be viewed as adding strategic value. Connect Metrics.

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Productivity Tips For Customer Success Teams – PART 1

CSM Practice

To scale your customer success team, I recommend going through these three (3) steps: 1) Optimize your account segmentation. Account Segmentation. Account segmentation is done to defend the revenue that you’re getting from your customers. RACI stands for: Responsible, Accountable, Consulted, and Informed.

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Nov 08 – Customer Success Jobs 

SmartKarrot

Leverage data, metrics and insights to build and strengthen the overall CS strategy, specifically working on delivering new CRM Analytics and Service Cloud platforms – ultimately working on customer health benchmarks and driving improvements. Foster a culture of metrics-driven performance in the Customer Success team.

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Building a Proactive Data-Driven Customer Success Engagement

CSM Practice

A survey of 100 customer success leaders, conducted by Gainsight in 2018, revealed that the maturity level correlated with the financial metrics of the company: Reactive; GRR is 80%, and NRR is 92%. Value; Prove quantitative and strategic value delivered. So why obsess over data and strive for maturity? Introduction.

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Predictions for Customer Success in 2019

ChurnZero

Whether that’s AI-enabled analysis of customer data to help teams be proactive, in-house virtual assistants that are a resource to support teams as they work with customers or other operational applications, AI will play a larger role in this capacity next year.” – Julia Ahlfeldt, Customer Experience Advisor, Julia Ahlfeldt CX Consulting.

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Predictions for Customer Success in 2019

ChurnZero

Whether that’s AI-enabled analysis of customer data to help teams be proactive, in-house virtual assistants that are a resource to support teams as they work with customers or other operational applications, AI will play a larger role in this capacity next year.” – Julia Ahlfeldt, Customer Experience Advisor, Julia Ahlfeldt CX Consulting.

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