CSM Practice

FEBRUARY 8, 2023

With the value of the software-as-a-service (SaaS) market estimated to hit $225 billion in the US by 2025 , the industry offers lucrative opportunities for tech entrepreneurs. However, launching a SaaS company can be risky. Customer Churn Rate Customer churn rate tells you how many subscribers you’ve lost in a given timeframe.

SaaS 52

SaaS Metrics Advertising Upselling 52

Lumoa

FEBRUARY 9, 2023

The focus on enhancing customer experience has gained traction in recent years. As businesses recognize its value, the shift from a product-centered approach to a customer-centric one continues. Actionability is also, as we believe, one of the essential aspects of customer experience management.

Customer Experience 178

Customer Experience B2C Journey mapping B2B 178

aircall

JUNE 18, 2021

You need to build value for your customers that goes beyond the products you sell or the marketing campaigns you put out. That’s why you need to consistently engage with customers to demonstrate your dedication to their needs.”. Quantifying how your customers feel about your brand might seem difficult. Conversion Rates.

Interactive Voice Response 71

Interactive Voice Response Feedback Metrics Marketing 71

Solvvy

JULY 8, 2022

Quantitative metrics allow you to assign a number to the current state, compare it to the past, and track your company’s progress toward your goals. They measure how successfully companies deliver the delightful experiences that build loyalty. Managers can use those metrics to guide strategy improvements and employee training.

Metrics 106

Metrics Surveys Brand ambassadors Benchmark 106

aircall

MARCH 19, 2021

By 2025, global data is projected to grow to 175 zettabytes. For some businesses, they use this customer data to gain unique insights to improve things like sales performance or the customer experience. It produces a customer database that is accessible by other SaaS software and systems that your company uses.

Sales 62

Sales CRM Marketing Best practices 62

SmartKarrot

JANUARY 4, 2023

Net promoter score (NPS) is one of those must-have metrics for customer experience. It shows the loyalty a customer feels for an organisation and how many customers think this way. Some argue that the metric is too broad and does not provide any insights on which we can act.

SaaS 10

SaaS Benchmark B2B Metrics 10

SmartKarrot

JUNE 11, 2020

An account management software is basically a customer relationship management (CRM) that’s fast gaining popularity as the tool that helps big and small businesses organize their sales by dividing them sector-wise. They also help map customer success, classification of customer hierarchies, etc. Not anymore, though.

Accountability 10

Accountability Management CRM SaaS 10