The ROI of Customer Experience
The Petrova Experience
DECEMBER 8, 2022
” Driven by human-centered standards, these companies “ returned 1,026% for investors over ten years ending in June 30, 2006, compared to 122% for the S&P 500.”. According to the criteria, researchers found sixty companies that were “Firms of Endearment.” ” Keep in mind, price premium is not arbitrary.
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