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Customer Satisfaction is Declining in the UK. Is the US Next?

Beyond Philosophy

Unfortunately, the recent UK Customer Satisfaction survey echoes those findings, indicating that it has fallen over the past couple of years, from 78.2 One of the most extensive surveys in the UK, the Institute have been running the index twice a year for ten years. I have been consulting on Customer Experience since 2002.

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The Evolving Scope of B2B Marketing: It’s All About Customer Experience

Answer Dash

The Demand Gen report found that two-thirds of buyers said they give strong credence to peer reviews and user-generated feedback. This article is written by Paul Heald : Paul created BrightTALK in 2002 to help professionals advance their careers and learn from the expertise of global thought leaders.

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Live Chat for Higher Education – The Ultimate 101 Guide

Comm100

In one study, 246 students were surveyed to learn how live chat for education impacted the learning experience. None of the online learners surveyed found live chat unsatisfactory as a communication tool. out of 5 CSAT score, and positive feedback from live chat engagements that feel personal and genuine.

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Developing Surveys to Boost Customer Retention Through Actionable Data

GetFeedback

Customer retention is a leading critical performance indicator for companies in 2002, and for good reason. In fact, a survey by Brightback found that 97% of companies are prioritizing retention, proof of just how seriously businesses are taking this issue. Leverage CSAT for retention with focused survey questions.

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Surveys Don't Sell!

CX Journey

Image courtesy of henryfaber Is there anyone in your company who wants to use VoC/CX surveys as marketing tools rather than as customer listening tools? Tareq shared with me an article that suggested, nay, outright stated that "the easiest way to grow sales and double customer loyalty is to send a survey and then do nothing with the feedback."

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The Differences Between B2B and B2C Customer Journey Mapping

GetFeedback

customer feedback data), involving customers, and defining customer outcomes. . In this article, I’ll take a deeper dive into personas and customer feedback as it relates to B2B and B2C journey maps. Information can come from market research, customer feedback, and interaction data generated from customer navigating their experiences.

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SMS vs. MMS: Which is the Better Choice?

JustCall

An Overview of MMS in Numbers To understand the world of opportunities presented by MMS messaging, let’s consider the following figures: Unlike SMS messaging, which was introduced in the 1980s, MMS is a fairly new technology that debuted in 2002 and became mainstream only around 2004-2005. billion MMS messages were sent globally in 2016.

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