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CSM Magazine
APRIL 23, 2020
So much of marketing now centres on ‘experience’, how do we provide that for our customers, how do we encourage our buyers to invest in the story of our product and how do we encourage them to share that experience, and by extension our product, on their social channels? What is the customer journey?
Amity
NOVEMBER 14, 2018
The sales to customer success handoff is one of the most important intersections in the customer journey. We know as customers that this is a frustrating feeling, yet so many companies struggle to get the crucial step of the sales to customer success (or client services) handoff right. Continuity. Consistency.
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ChurnZero
JULY 9, 2021
And how do you know when you’ve gone too far? But by putting in the upfront work to clearly define your range of customer fit, you can avoid both customer heartaches and headaches – building greater trust across your market, customer base, and organization. How Can Customer Success Better Influence Customer Fit? .
GetFeedback
JUNE 5, 2018
If you’re a data-driven marketer, you want all the lead information you can get your hands on. It’s a problem marketers come up against all the time. You need the data, but how do you get it without putting people off? Bad data has been called the “silent killer” of marketing. What is progressive profiling?
ProProfs Blog
DECEMBER 6, 2021
29% of people cite security concerns as one of the main reasons for abandoning online forms, followed by form length (27%). These facts reinforce the important roles web forms play in marketing and sales as the first point of contact. Using a quiz-like form for collecting information has the potential to triple conversions.
Babelforce
SEPTEMBER 1, 2022
It’s been a booming section of the employment market for years, and, far from leveling out, the competition to hire developers and engineers is increasing. Regardless of the monetary rewards, developers “burn out” at an alarming rate ; close to 40% cite “increasing workload and demand from other teams” as the cause.
Kayako
JANUARY 24, 2018
I’d purchased flights through a popular comparison site only to find double charges in my bank account. Did the comparison site or airline double book me? We predict it’s the technology they choose that will reflect how close they want to get to their customers. This is how we see the breakdown happening.
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