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7 Customer Marketing Strategies to Increase SaaS Retention

ChurnZero

These SaaS companies offer comprehensive training programs, resources, and events to their customers and even the larger professional community. After each instruction-based webinar, customers have a 1:1 consultation with their Customer Success Manager. The same holds true for our vendors. Customer Success Around the Web.

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Q&A: Customer Success – Gain Strength Now

ChurnZero

To explain why Customer Success should be deemed essential, we hosted a webinar with Executive Director Mikael Blasidell from the Customer Success Association and Customer Success Consultant Ed Powers from Service Excellence Partners. Ed Powers , Customer Success Consultant, Service Excellence Partners. are built into this model.

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Proven Customer Support Tools for Startups With Plans to Scale

aircall

Agents won’t need to consult supervisors or colleagues when reviewing policies, or when uncertain about processes. You have to ask questions to know if you’re hitting benchmarks or coming up short. Here, as in most of life’s endeavors, information is power. Typeform makes collecting user feedback intuitive and attractive.

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How Business Maturity Plays Into Your Expansion Strategy

Amity

At first, your goals may be to simply get some exercise. Many customers who use SaaS products follow the same path. This is an opportunity for SaaS companies because it lets them “land & expand” customer accounts as customers use more of your product to support their evolving business and corresponding objectives.

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How To Capture Business Outcomes During a Quarterly Business Review (QBR)

Squelch

These include other solutions that your on-premise, SaaS, hardware, or service offerings can deliver to the clients. When going through a benchmark, let your clients drive the assessment and decide where they are on the spectrum. This exercise helps clients realize the areas they wish to improve through an objective self-evaluation.

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CSM from the Trenches: Mentors – Natalie Williams; Director, Customer Success; SmashFly Technologies

ClientSuccess

The key is being consultative and guide customers to their outcomes. But what we really want is for them to understand what we’re trying to achieve and be consultative in helping us get there. Quarterly strategy or business reviews allow us to present key KPIs, metrics, benchmarks, and recommendations to our customers.

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How to Create a Customer Success Staffing Model

ClientSuccess

Today, she works with tech customers in a consultancy aspect, from startups to enterprise companies like Cisco and Oracle. Over time, she explained, benchmark data will be available and assumptions will be vetted and refined. That same exercise should be applied to each segment and each overall bucket. 3 Ownership Models.

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