B2C Engineering SaaS Upselling 
CSM Magazine
JULY 22, 2021
Richardson’s definition, while revolutionary for its day, has become commonplace in today’s customer-centric world and has made the move from residing purely on the side of B2C to encompassing the B2B sphere too. B2Bs in the SaaS space today strive for agile growth. High engagement aids brand awareness and market positioning.
SmartKarrot
MARCH 2, 2022
And this is even more difficult when it comes to companies that offer SaaS products. One of the main reasons for this is that the market is already flooded with competitors, many of whom compete for customers’ already limited attention in both B2B and B2C environments. Top 5 Growth Marketing Strategies for SaaS Products. #1
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Amity
SEPTEMBER 25, 2017
Customer Operations means everything from Customer Success to Customer Support, Engineering Support, and Professional Services. I watched Account Management transform and evolve over the past few years, especially with the subscription-based economy and the growth of SaaS. The team has evolved quite a bit since I started here.
TeamSupport
JUNE 15, 2020
We determined the market desperately needed a software solution for customer support at B2B companies so companies could stop having to piece together disparate generic solutions better fitted to business-to-consumer ( B2C ) retail companies. Helpful when upselling opportunities exist and to improve retention. That’s the beauty of it!
ChurnZero
OCTOBER 16, 2020
Whether Customer Success or Sales should own the renewal, expansion, and upsell is a hot-button issue in today’s SaaS sphere. As such, we decided to tap industry experts for a verbal duel on the subject where the winners take home the esteemed (and priceless) prize of bragging rights and SaaS street cred. You need specialists.
Amity
SEPTEMBER 25, 2017
Customer Operations means everything from Customer Success to Customer Support, Engineering Support, and Professional Services. I watched Account Management transform and evolve over the past few years, especially with the subscription-based economy and the growth of SaaS. The team has evolved quite a bit since I started here.
SmartKarrot
MARCH 9, 2022
In recent times, there has been a growing emphasis on adopting a product-led approach, especially in the Software-as-a-Service (SaaS) market. Slack never advertised itself via blogs or YouTube ads, rather, the SaaS product was made available for free so users would understand it themselves. Increase in upselling and retention.
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