Product-Led, Customer-Led, Sales-Led, Marketing-Led Growth: What’s Right for Your Business?
SmartKarrot
MARCH 15, 2022
This leads to lower customer acquisition costs and higher retention costs. Best for: The PLG approach is best suited for B2B and B2C companies that are product-based. HubSpot uses content to engage customers and bring them onboard. You can add value to customers and build a product that meets their expectations.
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