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6 Questions To Ask To Ensure Your Voice of Customer Programme Delivers Results

Enghouse Interactive

Research carried out for the guide found that the 41% of B2C organisations ranked customer experience as the most important factor that they wanted to compete on, ahead of quality (31%) and price (27%). It outlines how companies can successfully embrace the Voice of the Customer, and the benefits this delivers.

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The Evolving Scope of B2B Marketing: It’s All About Customer Experience

Answer Dash

It was an interesting exercise, and it allowed us to dig into some of the new ideas and practical applications that are being adopted by today’s best marketers. The Demand Gen Benchmark report found that 49 percent of respondents identified account-based tools as a top priority.

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What the Subscription Economy Teaches Us About Kick-Ass Customer Experience

BlueOcean

In fact, many subscription-based services have designed an ease-of-use/self-serve model that benchmarks the customer experience before that subscriber ever picks up the phone, writes an email, connects via live chat, or drops your brand handle into their social media post.

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What the Subscription Economy Teaches Us About Kick-Ass Customer Experience

BlueOcean

In fact, many subscription-based services have designed an ease-of-use/self-serve model that benchmarks the customer experience before that subscriber ever picks up the phone, writes an email, connects via live chat, or drops your brand handle into their social media post.

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Contact Center Technologies 2017: find out what 23 experts say

RichCall

Check out what recent reports and experts suggest, and take part in a contact center benchmarking survey to get more accurate data on the current contact center trends. Global Contact Centre Benchmarking Report, Dimension Data 2017. Dimension Data’s 2016 Global Contact Centre Benchmarking Report, © Dimension Data 2013-2016.

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How to Design and Track a Customer Account Journey for B2B?

SmartKarrot

It may appear that this only applies to B2C companies that conduct direct sales to customers. As a B2B company, you still have clients and a client journey even though you sell to other businesses rather than consumers directly, as in the B2C world. However, it also applies to B2B businesses. Then comes the adoption stage.

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We Asked 30 CX Influencers if They Would Recommend the Net Promoter System

Lumoa

Business leaders tell me that they also like the fact that they can compare their scores to other ‘benchmark’ businesses and this brings a tangibility to it. NPS is simple benchmarkable, and consistent. When leaders overfocus on the score, NPS can become a frustrating corporate goal setting exercise.