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Customer Experience is Driving the Need for Ethnographic Research to Understand Why Customers Do What They Do

Call Center Weekly

Ethnographic research is used at the beginning of the customer journey mapping process in order to understand what the customer is trying to accomplish and how they feel about what they are experiencing. It is a key part of identifying the “moments of truth” and “pain points” associated with the customer journey.

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How to Re-energize Your VoC Program

Lumoa

Gamification Gamification is all the rage in survey research and for good reason! Omnichannel strategy Barrett mentioned that for businesses that follow an omnichannel approach, it is important to identify the reason behind the decline in the Voice of the Customer (VoC) program. What was its purpose?

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How Online Communities Create Customer Advocacy and Retention

ChurnZero

Community as an advocacy strategy. Engage customers with rewards, badges, and gamification features. Communities also achieve amazing SEO results, which adds another string to your “using customer advocates as a marketing strategy” bow. Upcoming Webinar: Lessons Learned: A Reflection in Customer Journey Mapping.

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Why Survival Mode Kills The Customer Experience

CX Accelerator

From authoring and leading a client success program, to journey mapping, to implementing gamification strategies, to managing a complex contact center, Nate is always learning new things and sharing with the CX community. Home To CX Accelerator

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Improve Employee Experience: 30+ Best Practices

ProProfs Blog

Let’s understand the employee experience strategy in detail: 1. Ensure that you involve all the leaders and employees to chart out the desired employee experience strategy. Make Use of Employee Journey Mapping. Hence, create an employee journey map to improve employee experience on an ongoing basis.

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Designing the day

Enghouse Interactive

Defining the day as a journey. Build a simple “Employee” Journey Map highlighting the interesting parts, the boring parts, the team stuff and of course the fun. There are simple rules of gamification you can apply. Think of the contact centre employee as a customer and understand their experience. Managing the clock.

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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

By understanding customer needs, preferences, and behaviors, businesses can work to create and maintain customer engagement strategies that meet customer expectations. Customer Feedback Loops Customer feedback loops are customer experience strategies used to capture customer feedback and quickly respond to customer inquiries.