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What is Customer Enablement? A Quick Guide for B2B & SaaS

Totango

Customer Enablement Essentials: What B2B and SaaS Brands Need to Know. Customer enablement empowers customers by giving them the resources they need to use your product successfully. Here we’ll walk you through the essentials you need to know to harness customer enablement to increase B2B and SaaS sales.

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Customer Acquisition vs Customer Retention: What Should SaaS Companies Prioritize?

SmartKarrot

Of all the debates that one can possibly have in the world of sales and marketing, one that takes no backseat is customer acquisition vs customer retention. While acquiring customers is an integral part of any growing business, retaining them for good is also equally important. What is Customer Retention?

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Buyer Journey vs Customer Journey: What Is the Difference in SaaS?

SmartKarrot

There are significant differences between the buyer’s journey and the customer’s journey in SaaS. A buyer’s journey is the process that makes a prospect a customer. A customer journey is one that works to nurture existing customers and retain business. Buyer’s Journey in SaaS. Sign up for our newsletter.

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What Is Customer Responsiveness and Why It Is Critical for SaaS Business Success?

SmartKarrot

This is one of the most important things that can make or break not only your reputation but the sustainability of your B2B SaaS business. It should always be remembered that if you are not ready to show your loyalty to your relationship with your customers, your competitors are always ready to grab that opportunity. contact-form-7].

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70+ Experts Reveal the Best Customer Retention Strategies During COVID-19

SmartKarrot

Customer retention is very challenging for businesses especially in 2020. The unprecedented times and business environment have made it uncertain for business leaders on what steps to take to retain customers. So, retaining customers becomes necessary for any company to sustain itself in this economic turbulence.

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How to Design and Track a Customer Account Journey for B2B?

SmartKarrot

This means you must perform customer advocacy to ensure that the existing customers become your brand ambassador and promote your brand. Now that you have taken a closer look at the B2B customer account journey in a multi-stakeholder organization, let us focus on the closing section of this write-up.

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The Benefits of a Customer Service Knowledge Base

Solvvy

Some people are visual learners, so video demos or tutorials will be the most valuable to them. Your customer service knowledge base can guide them to advanced capabilities, domain-specific solutions, and additional features that can benefit their businesses. A Customer Service Knowledge Base is Key to Efficient Operations.