Remove Big data Remove Customer retention Remove Metrics Remove SaaS
article thumbnail

Why Access to Customer Data is Essential for Sales Performance

aircall

By understanding your customer profile, you can find out the specific demographic groups that are interested in your product, so can tailor your marketing campaigns to them more effectively. Increase customer retention. And out of those who do practise data collection, only 12% analyze it.

Sales 62
article thumbnail

6 Biggest Customer Success Trends and Predictions for 2022

SmartKarrot

It was also observed that the long tail of customers is very vital for the growth of B2B SaaS businesses. With time, it became evident that customer success as a field has become more strategic than ever before. We saw customer success as a potential earn booster for our B2B SaaS businesses during the pandemic.

B2B 10
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

5 customer experience trends: What’s expected from your brand in 2020

delighted

Considering that it costs up to 6 times more to attract a new customer than to retain an existing one, the immediate and long-term ROI of customer experience is encouraging many businesses to incorporate CX metrics and benchmarks into their definitions of brand health and success. Survey your customers for employee feedback.

article thumbnail

What We’re Opentalking About

Talkdesk

Our panel of leaders from today’s top on-demand companies covers what makes their customers unique, how to handle all the new data and the difficulties of ensuring success for both service providers and customers. Turning Big Data Into Big Decisions. Empowering Customers by Design.

article thumbnail

10 Customer Retention Books CSMs Must Read in 2022

SmartKarrot

We have stressed it time and again – customer retention is key to the growth of a business! Good customer retention rate = product/market fit. It also means increased customer lifetime value, increased revenue, lower customer acquisition cost , and higher average order value. What makes it a must-read.