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What Customer-Centric Companies Must Do To Become Customer-Obsessed

Beyond Philosophy

In building relationships with customers, and value for them, my long-time observation is that most organizations tend to progress through several stages of performance as they are becoming truly customer-centric: a) customer awareness, b) customer sensitivity, c) customer focus, and d) customer obsession.

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5 Facts to End the ROI Debate on Customer Experience

Beyond Philosophy

Whilst the above example is impressive and coming from HBR, this next example is bound to attract senior leadership’s attention as it links stock prices to customer satisfaction. That article also revealed that 85% of customers that had a good relationship with the bank increased their commitment.

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What Does The Scottish Independence Vote Have to Do with Customer Experience?

Beyond Philosophy

So they offered the next group of participants $100 if they won vs. $50 to give away if they lost and as you can imagine more people took this bet. When they removed that benefit to replace it with another one, their customers were enraged and still talk with pain about that years later. Bank of America, Morgan Chase, etc.)

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The Evolution of Conversational AI in the Contact Center Industry

Taylor Reach Group

From checking bank balances in the 1980s to engaging in lucid conversations with AI chatbots in 2023, the core objective remains consistent: enhancing self-service capabilities. The future undoubtedly holds more advancements, shaping a customer-centric landscape where humans and AI collaborate to deliver exceptional experiences.

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Service Process vs. Service Experience: Solving the Customer’s Problem vs. Owning the Customer’s Issue

Beyond Philosophy

In this post, we’ll address what this, prospectively, means to service groups in better understanding how to optimize this component of the customer journey. Not too long ago, a major high-tech company asked Beyond Philosophy to provide insight into our methods for journey-mapping their multi-channel customer service experience.

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Loyalty Programs!?! We Don’t Need No Stinkin’ Loyalty Programs!!!

Beyond Philosophy

A third is “Bluebird”, a prepaid debit card which functions as a Walmart customer’s alternative to having a checking account, with which they can make deposits, pay bills – – and shop at Walmart. Walmart, has been considering development of its own ‘house’ bank, which would provide even more customer data. In the U.S.,

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Quick Guide to Understanding the Customer Experience

CSM Magazine

Digital Customer experience is considerably simpler to quantify than the experiences in non-digital ecosystems because of the amount of data produced in the digital environment, including cookies, fillable banking, online forms, user databases, and other data analysis techniques. Establish a clear vision for customer experience.