Part 1: What’s in a Name? A Lot! The Importance of Knowing Your B2B Customers
TeamSupport
JUNE 22, 2020
How well do you really know your customers? In a B2C (business-to-consumer) environment, it is very rare to know your customers since the focus on each interaction is generally on resolving one issue or ticket at a time. In other words, you want your customer contact to feel like you know them.
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