Expansion Selling Strategies: Tips for SaaS Companies
CSM Practice
JULY 6, 2020
Since most SaaS companies started after the 2008 financial crisis, this is the first test of the sustainability of the model during the crisis. The Pacific Crest 2016 survey shows that the median cost of acquiring an ACV dollar for new customers is $1.16. Upsells is a basic form of account expansion. 2. Reduced Costs.
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