How to lead quarterly business reviews (QBRs) customers want to attend
ChurnZero
SEPTEMBER 7, 2023
If you were your own customer, would you want to sit through your quarterly business review (QBR)? The QBR has become an industry staple—and polarizing topic—in customer success. And while there isn’t one right way to lead a QBR, there are certainly plenty of wrong ways to go about it.
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