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Business-to-Business Customer Advocacy: Is It A Real Possibility Or A Real Oxymoron?

Beyond Philosophy

Beginning around 1995-2000, major consulting organizations began to recognize that these critical changes were likely to have profound impact on businesses. These new dynamics meant that traditional thinking about customer satisfaction, and even loyalty, also needed to change. Is business-to-business customer advocacy an oxymoron?

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20 Customer Success Predictions for 2020

ChurnZero

Sales teams receive compensation at the beginning of a customer journey and tend to be less invested in the longer-term outcome. It is important to align the goal of long-term customer retention across the company as it is the crux of continuous company growth. Sales and CS collaborations create “pods” of sales.

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Top 50 Customer Success Influencers 2021

SmartKarrot

Without further ado, here is presenting to you our Top 50 Customer Success Influencers for 2021. Proclaimed as the Customer Success growth expert, consultant, and thought leader, Lincoln is a customer-centric growth mastermind. A CX Consulting. Lincoln Murphy. Rick Adams. Nimesh Mathur.

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Expansion Revenue Management: The Final Frontier for Mature Customer Success / Account Management Teams

SmartKarrot

Here’s a micro podcast excerpt from an insightful Kaffeine & Karrots conversation between Prithwi Dasgupta (CEO, SmartKarrot) and Paul Henderson (Author, Speaker and Consultant) What Level “Customer Success” are you bringing to the table? How to prepare customers for upsells as a CSM when sales own revenue expansion?