Enghouse Interactive

JULY 23, 2021

Guest Blog by Colin Shaw – Founder & CEO of Beyond Philosophy. Your customers do not choose you based on the experience you provide. Instead, customers choose you because of the experience they remember you provide. Therefore, managing what your customers remember is imperative for organisations today.

Customer emotions 98

Customer emotions Management Consulting Consulting 98

Beyond Philosophy

DECEMBER 22, 2015

Print magazines, still actively used, have remained about the same in terms of percentage of marketers including them in their content program. There’s social media, of course, in the form of micro-blogs and blogs, but also community involvement, articles, and product and service ratings.

Marketing 231

Marketing Engineering Consulting Consulting 231

Beyond Philosophy

JUNE 2, 2015

Wegmans represents conscious capitalism, in the truest sense of the term, further building the bond between the enterprise and the customers, many of whom consider Wegmans ‘their store’. As important in delivering great experiences are the things customers don’t see, particularly where employees are concerned.

Customer centricity 244

Customer centricity Construction Enterprise Marketing 244