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CX Trends You Need to Watch in 2018 [White paper]

Fonolo

2018 is game time. It’s time to look at your customers as teammates rather than as opponents. It’s time to reboot your customer experience game. Here is the reality: A poor (or even worse, unmemorable) customer experience (CX) has led to a resounding “Game Over” for many businesses in the last few years.

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Chatbot Marketing: 11 Actionable Use Cases (With Examples)

JivoChat

Chatbot marketing can be an essential part of the customer journey and can even be the first step in a conversational marketing strategy. Chatbots free up customer support staff to work more directly with consumers and provide more personalized services. Chatbots increase conversions. Chatbots reduce costs.