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CX Trends You Need to Watch in 2018 [White paper]

Fonolo

2018 is game time. It’s time to look at your customers as teammates rather than as opponents. It’s time to reboot your customer experience game. Here is the reality: A poor (or even worse, unmemorable) customer experience (CX) has led to a resounding “Game Over” for many businesses in the last few years.

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Chatbot Marketing: 11 Actionable Use Cases (With Examples)

JivoChat

Customer service is at the heart of this journey and should be considered each step along the way. Chatbot marketing can be an essential part of the customer journey and can even be the first step in a conversational marketing strategy. Ushering customers down your sales funnel is what leads to conversions.