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Any Press Is Good Press, Right?

Beyond Philosophy

When I started Beyond Philosophy back in 2002, nobody knew us. If you were to find your organization in a similar situation, where your content was hitting a nerve and generating some negative feedback, you should consider the positives. Well…It depends! I implemented a strategy based on one of Oscar Wilde’s phrases.

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Be Passionate About Your Customers and They Will Never Leave – CX Lessons by Ms. Shweta Jha, Quality and Customer Experience Manager, Ferns N Petals

Customer Guru

At Customer Guru, we believe that Customer Experience (CX) should be the number one priority for all the Indian businesses so that they become more sustainable and successful globally. Thus, we are on a mission to spread this awareness, inspiring and guiding professionals to adopt and inculcate a customer-centric approach.

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The Evolving Scope of B2B Marketing: It’s All About Customer Experience

Answer Dash

One of my top takeaways from these discussions is the growing importance of formulating and managing marketing campaigns on a far more granular and customer-centric level. Prospects and customers need to be addressed through multiple touchpoints, using the appropriate content and delivered through the right channels at the right time.

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Learn What The Customers Expect – Shweta Jha, Manager Of Customer Experience, Training & Quality, Ferns N Petals

Customer Guru

I started my career with Convergys in 2002 as a Customer Service Representative. Irrespective of the industry, all of my roles have revolved around customer service and customer experience. Could you please describe the closed-loop feedback management process followed by Ferns N Petals currently?

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The Differences Between B2B and B2C Customer Journey Mapping

GetFeedback

customer feedback data), involving customers, and defining customer outcomes. . In this article, I’ll take a deeper dive into personas and customer feedback as it relates to B2B and B2C journey maps. Clearly, personas require a lot of research into who your customers are and how they behave.