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Big Controversy: Should We Stop All Certification Now? Join the Debateā€¦

Beyond Philosophy

It doesn’t connect your CRM with the point of sales to inform agents about the customers. Instead, Mead says it shows how to journey map, incorporate analytics, and voice-of-customer insight into your organization. Also, executive boards Mead works with have no idea of the reality of their customer journey.

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5 Reasons Your Marketing Needs Human Evaluation

360Connext

Jeannie Walters , speaker, writer and CEO of 360Connext, recently visited us at Hallmark and we had the opportunity to discuss the intricate weaving of the disciplines between marketing and customer experience. Jeannie and I share something in common: a passion for human evaluation of the customer experience.

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Women in Power: 11 CX Leaders You Should Start Following

JustCall

Annette Franz Founder and CEO, CX Journey Inc. Annette Franz is a renowned customer experience thought leader, consultant, coach, and author with over 30 years of experience in the industry. Jeanne is the CEO and Founder of Customer Bliss and the Co-Founder of the Customer Experience Professionals Association (CXPA).

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Customer Experience Influencers You Must Follow ā€“ Part 1

Customer Guru

While there are many experts on this field, we have created a list (in alphabetical order) of customer experience influencers (experts, speakers, consultants, and authors) who are leaders. Adam is a globally recognized expert on customer experience. Do follow these experts to learn from the best in business!

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Who owns the customer experience anyway?

Taylor Reach Group

Over the past number of years, the customer experience (otherwise known as “CX”) has become a profession unto itself. Roles like Chief Customer Officer, Customer Experience Director, Manager, Customer Success have been popping up. they aim to improve the client experience in some way.

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Two Challenges of Customer Experience and Its Executive Buy-In

CSM Magazine

In 2016, the questions of ownership and business impact of customer experience management are still open. Learn more from the CRM consulting perspective. They say executive buy-in makes for an easier road to the happy customer, thanks to allocated budgets and all-round support with resources. The simple answer is ā€“ everyone.

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10 Silos Impact Customer Experience

ClearAction

10 Silos Impact Customer Experience Lynn Hunsaker. This might be the highest-ROI effort of your customer experience council, chief customer officer, chief operating officer ā€” or better yet, every employee. And the pain of business silos is well-known to everyone, whether employee or customer.