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7 Characteristics of Customer Advocacy: A Self-Assessment

Brad Cleveland Blog

When it comes to customer advocacy, there are important aspects of equipping your organization to act within and across functions. The following is a self-assessment.

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Customer Advocacy: The Secret Sauce

Brad Cleveland Blog

The next scene shows him … Continue reading → The post Customer Advocacy: The Secret Sauce appeared first on Brad Cleveland. There’s a scene in the movie Jobs, the biographical drama of Steve Jobs’ life, where he is shown fiddling with a portable CD player. It’s clumsy, heavy, and he struggles to get the CD loaded.

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Refocus on Customer Advocacy?

Brad Cleveland Blog

Customer advocacy means building a culture where, ideally, everyone in every role is advocating for customers. So here’s the definition I use for customer advocacy. appeared first on Brad Cleveland.

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7 Characteristics of Customer Advocacy: A Self-Assessment

Brad Cleveland Blog

When it comes to customer advocacy, there are important aspects of equipping your organization to act within and across functions. The following is a self-assessment.

article thumbnail

Customer Advocacy: The Secret Sauce

Brad Cleveland Blog

The next scene shows him … Continue reading → The post Customer Advocacy: The Secret Sauce appeared first on Brad Cleveland. There’s a scene in the movie Jobs, the biographical drama of Steve Jobs’ life, where he is shown fiddling with a portable CD player. It’s clumsy, heavy, and he struggles to get the CD loaded.

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A Structured Approach to Customer Advocacy

Brad Cleveland Blog

Customer advocacy has the potential to strengthen your organization and transform customers into enthusiastic brand advocates. Whether you’re developing customer advocacy within a team, a department, or across the organization, you’ll need an ongoing approach to guide your efforts.

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A Structured Approach to Customer Advocacy

Brad Cleveland Blog

Customer advocacy has the potential to strengthen your organization and transform customers into enthusiastic brand advocates. But you have to unleash it.