B2B Customer centricity Employee engagement Journey mapping 
Customer Guru
AUGUST 21, 2018
DiJulius is a best-selling author of three books, a renowned keynote speaker, and an international customer experience consultant. John is an “Ex-Disney Guy” and Customer Experience Coach. He educates about the transformative power of customer success to his clients. John Formica Follow @JohnFormica.
Customer Guru
AUGUST 8, 2018
Amanda is a highly experienced customer experience consultant, adviser, and writer. She has helped organizations of all sizes and sectors transform themselves into customer-centric ones. His areas of expertise, among others, are customer acquisition, customer development, and customer loyalty.
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Customer Guru
MARCH 7, 2018
She has also successfully led customer experience, content, brand, and product strategies across various B2B organizations. Sue is an engaging speaker and a distinguished writer who contributes to multiple online forums and publications. What is your word of advice for businesses embarking on the journey of customer-centricity?
GetFeedback
JANUARY 6, 2020
After Voice of the Customer (VoC) , nothing is more closely associated with Customer Experience Management (CXM) than a customer journey map (CJM). . What appears to matter more is consistency across the journey stages and thoroughness of implementing journey mapping practices. Not so fast. .
Lumoa
FEBRUARY 9, 2023
The focus on enhancing customer experience has gained traction in recent years. As businesses recognize its value, the shift from a product-centered approach to a customer-centric one continues. B2B Customer Experience B2B Customer Experience is, simply put, the experience and interactions with your company of a B2B customer.
Beyond Philosophy
OCTOBER 11, 2019
People always ask me whether emotions apply in business-to-business (B2B) customer experiences. Moreover, realizing the power of emotions in the B2B experience renews your commitment to improving that relationship and your Customer Experience. He asked, “How is this going to impact our customers?”
ClearAction
MARCH 23, 2015
Don't create busy-work for employees for the sake of “engaging” them. Instead, make sure employee engagement contributes to CX excellence in terms of making improvements and using creativity for novel ways to increase mutual value for the company and customers.
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