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The Definitive Guide: IVA vs IVR and What’s Right for Your Contact Center

SmartAction

When it comes to customer service, businesses have a variety of tools at their disposal to make the process as smooth and efficient as possible. Each option has a role in customer service depending on what parts of the customer experience businesses want to automate and which parts they want live agents to handle.

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Conversational AI 101: NLU and IVR for Beginners

SmartAction

Asking Alexa to play your favorite podcast and have her quickly play it for you is made possible by the same type of technology that allows contact centers across the world to automate voice conversations. Conversational AI is making the contact center and customer service industries better than ever.

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Adding a Chatbot: Trust a Pro or Build it Yourself?

SmartAction

SmartAction’s designers, project managers, developers, IT professionals, and QA team help clients make the transition to AI automation, often starting with voice and expanding to other channels like chatbots for automated customer service solutions. Check out this blog post to find out. appeared first on SmartAction.

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Conversational AI: Trends to Watch in 2023

SmartAction

Any business that wants to stay competitive, reduce operational costs, and take its customer service to the next level should take note. Perhaps most prominently, it helps companies provide a better customer service experience by providing greater – and faster – understanding of why a customer is reaching out and at what frequency.

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The Need for Customer Experience is Based on Science Not Myth

Natalie Petouhof

Pashler, Harold Psychological Bulletin, Vol. 116(2), Sep 1994, 220-244. i] The Concept of Flow: Handbook of Positive Psychology, Nakamura, J. and Csikszentmihayi, M.

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From Q-and-A to Two-Way: Conversational AI is the Future of Voice Assistants

SmartAction

Nowhere is this new AI-fueled reality more evident than in the customer service experience. When modern consumers initiate a customer service inquiry, they expect more than just “simple” voice directives – they want “complex voice” engagement that’s customized to their unique, multi-layered needs.

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The Differences Between B2B and B2C Customer Journey Mapping

GetFeedback

These can serve as planning tools for marketing, sales, customer service, and, of course, CX professionals. Personas are developed based on a combination of factors developed through research into customer goals, challenges, habits, and demographics. None of this is to suggest that B2C journey maps are always simple.