Remove Customer retention Remove Marketing Remove Self service Remove Strategic Value
article thumbnail

Customer Experience + Marketing: Pro’s & Con’s

ClearAction

Customer Experience + Marketing: Pro’s & Con’s. What happens when the Chief Marketing Officer doubles as Chief Customer Experience Officer? How Executives Think of Customer Experience. Executives tend to think of customer experiences as something happening at the periphery of the company.

article thumbnail

5 Investment Considerations for Customer Success

Amity

You do not want CSMs to be measured on whether they are covering 100% of your customers – this model does not lead to success, as you will sacrifice quality, focus and actions. MRR retention, revenue growth, customer retention, customer wallet share and satisfaction should be a reflection of your team and company’s true success.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Mar 13 – Customer Success Jobs

SmartKarrot

As a Customer Success Manager, you’ll expand the customer base and make doing business with IPC easier. The IPC Customer lifecycle for both new and current Customers is led, managed, and watched after by CSMs. Your success will depend on your capacity to foster client relationships and raise retention.

article thumbnail

Predictions for Customer Success in 2019

ChurnZero

But perhaps more importantly, when customers are more self-sufficient, they also are better equipped to know what is possible with your software and use it more often and use more of it. “– Bill Cushard, Director of Marketing, ServiceRocket. Increases self-service for customers across all segments.

SaaS 73
article thumbnail

5 Investment Considerations for Customer Success

Amity

You do not want CSMs to be measured on whether they are covering 100% of your customers – this model does not lead to success, as you will sacrifice quality, focus and actions. MRR retention, revenue growth, customer retention, customer wallet share and satisfaction should be a reflection of your team and company’s true success.

article thumbnail

Investment Considerations for Customer Success

Amity

You do not want CSMs to be measured on whether they are covering 100% of your customers – this model does not lead to success, as you will sacrifice quality, focus and actions. MRR retention, revenue growth, customer retention, customer wallet share and satisfaction should be a reflection of your team and company’s true success.

SaaS 64
article thumbnail

Predictions for Customer Success in 2019

ChurnZero

But perhaps more importantly, when customers are more self-sufficient, they also are better equipped to know what is possible with your software and use it more often and use more of it. “– Bill Cushard, Director of Marketing, ServiceRocket. Increases self-service for customers across all segments.

SaaS 49