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Customer Care … CRM … Customer Experience — What’s the Difference?

ClearAction

Customer Care … CRM … Customer Experience — What’s the Difference? Customer relationship management (CRM) — use of a database of customer transactions and facts that enable customized communications (1-to-1 marketing), upselling, cross-selling, and data-mining. Make sure CEM is integrated in your strategies and culture!

CRM 66
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Customer Care … CRM … Customer Experience — What’s the Difference?

ClearAction

Customer Care … CRM … Customer Experience — What’s the Difference? Customer relationship management (CRM) — use of a database of customer transactions and facts that enable customized communications (1-to-1 marketing), upselling, cross-selling, and data-mining. Make sure CEM is integrated in your strategies and culture!

CRM 59
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Guest Blog: 5 Ways To Leverage Technology For A Better Customer Experience

ShepHyken

By using social accounts for addressing all kinds of customer queries, companies are expanding their customer experience strategy. . CRM tools are increasingly incorporating social media into their customer support modules. This allows support teams seamless access to customer information and complaints on the same platform.

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5-Star Social Media Support: Your Brand’s Ultimate Weapon

Nicereply

Social media support is an essential part of customer satisfaction strategy for many companies. The key to a successful social media strategy lies in providing customer support through all available channels. For a more comprehensive guide, check out Tips on Social Media Strategy for Your Customer Service.

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Chatbot Marketing: 11 Actionable Use Cases (With Examples)

JivoChat

From powerfully-built CRMs to drive home sales to project management software that keeps campaigns organized, the right tech can help get the job done. Automation abounds, and the best strategy likely encompasses a variety of tools and technologies. Chatbots can be a part of your company’s conversational marketing strategy.