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Customer Perception: The Complete Guide

Fonolo

Sometimes, public perception of a whole industry can change — we’ve seen this recently with dairy, cereals, and meat-free alternatives. We have much more detailed information about surveying later in this blog. You can use this to resolve customer service complaints that have been missed — and even create brand evangelists.

Surveys 104
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How to Leverage Call Metrics to Improve Call Center Performance

aircall

Consumers value businesses that are willing to go above and beyond the standard to give them a good customer experience. If your call center treats your customers well, they’ll become loyal brand ambassadors for your company—potentially increasing sales and widening your reach. Diduenjoy : Automated surveys.

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Value Your Employees and Pay Them Well to Improve Your Call Center Experience

SharpenCX

Based on the average salary of your agents , a 100-agent call center with an industry-standard turnover of 45% means turnover costs of up to $4.8M. In their survey, an employee’s “intent to leave” decreased when they felt they were being paid fairly and favorably. They’re more willing to stay in their roles. Win-win-win!

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How to Create a Great Customer Perception Survey

Fonolo

There are many ways you can listen and learn how customers perceive your brand, but the easiest way is to simply ask them! Creating a consumer perception survey is the first step — here’s everything you need to know so you can find out what customers really think of your brand. Types of Customer Perception Surveys.

Surveys 119
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The anatomy of an effortless customer interaction

Tethr

Are our customer interactions creating happy customers, loyal brand ambassadors? You can switch the Time axis out for many other measures to paint the picture of our customers’ experience, including by industry, team, channel or platform or touchpoint in the customer journey. What could have made it so?”.