Remove Accountability Remove Customer advocacy Remove Journey mapping Remove SaaS
article thumbnail

Defining the Stages of the Customer Journey Map: Service

Education Services Group

Continuing our series investigating all the stages of a customer journey map, I’m diving into everything that makes (or breaks) this chapter of the CX story. When SaaS (and, by extension, XaaS) came along, businesses had to start thinking differently about how they were acquiring and serving their customer bases.

article thumbnail

Key Insights to Guide your CS Strategy in 2022

Totango

What 2021 Taught SaaS Businesses about Customer Success. As the business world adapted to the challenges of 2021, SaaS companies re-examined what customer success means in today’s digital-first environment. First, we’ll look at how the flywheel model has redefined our understanding of the customer journey.

SaaS 92
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Achieving Customer Success Maturity: Focus Areas, Pitfalls, and Warning Signs

ChurnZero

6M to $10M of Annual Recurring Revenue (ARR) or ~10 Customer Success Mangers (CSMs). Activities: Customer segmentation, defined CSM engagement models, defined customer journey maps, alignment between Sales and Customer Success. Traits: Product-market fit. $6M Warning Sign to Level Up. Operationalize Phase.

article thumbnail

Top 50 Women Leaders in Customer Success 2022

SmartKarrot

A star in the world of Customer Success, Amarachi Ogueji is known for her exceptional skills in retaining B2B and B2C SaaS clients. Her diverse yet unique skills include customer life cycle optimization from pre-sales. Annette Franz is the Founder and CEO of CX Journey Inc. Anika Zubair. Annette Franz. Annette Franz.

article thumbnail

Four steps to build a digital customer success strategy from scratch

ChurnZero

In my view, an effective digital customer success strategy has four key steps involving: Customer data Customer segmentation Automation A customer journey map 1. Subjective external: NPS, customer satisfaction scores (CSAT), customer advocacy and perceived return on investment (ROI).

article thumbnail

How to Design and Track a Customer Account Journey for B2B?

SmartKarrot

But how can you assess the current state of your B2B customer experience and figure out how to effectively target and make changes so that your clients are happier and more devoted? Customer account journey for B2B organizations can help with this. . What is a customer account journey?

B2B 10
article thumbnail

The 7 Habits of Highly Effective Customer Success Leaders

SmartKarrot

Especially for the B2B organizations, customer experience is the new buzzword for the SaaS industries. It’s a shift customer success teams are uniquely poised to capitalize on, but only if they develop the means to monitor and manage long-term client experiences. How can a customer success leader be proactive about churn?