SmartKarrot

MAY 28, 2020

It is a common belief in the SaaS industry that the acceptable SaaS churn rate benchmarks is around 5% annually. It means that out of every 1000 customers if 50 customers are leaving your business then it is still acceptable. There are many factors that decide what is an acceptable benchmark and what exceeds it.

Benchmark 10

Benchmark SaaS B2C B2B 10

Amity

FEBRUARY 2, 2016

Editor’s note: This is a living document, and our goal is to update it regularly with the best resources around customer success. The Best Customer Success Resources of 2016. Surely, you are staying up to date on the latest customer success trends – did someone say “customer marketing”?

SaaS 80

SaaS Education Customer retention Sales 80

Talkdesk

JUNE 1, 2016

This blog post is an Opentalk 2016 panel recap. JOHN : Customer retention is important in itself, but it is also valuable because your customer base can lead to almost a second wave of acquisition. They should set a benchmark and a timeline to achieve it. For more Opentalk content, check out Opentalk Full Coverage.

Customer centricity 40

Customer centricity Marketing B2C Benchmark 40