Four Cool Ways to Cement Customer Trust
PeopleMetrics
DECEMBER 5, 2014
After a 20-minute wait, we were greeted by a pleasant sales assistant who asked to see my order summary and proof of identity. Today, the most credible and trustworthy brands are those with raving fans doing the selling for them. The challenge now is to find and fuel your brand ambassadors and encourage them to tell your story for you.
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