Entertainment Journey mapping Sales Surveys 
ProProfs Blog
APRIL 24, 2019
It is daunting to delight customers after the sale has happened and offer them an exceptional service experience consistently. Gone are the days when you could entertain your customers enough through phone and email as traditional platforms. Identify how to delight your customers along their journey with your brand after sales.
Horizon CX
DECEMBER 1, 2023
Perceived Need: A Prerequisite for Success: In sales, the concept of perceived need is fundamental—if a potential buyer does not recognize a need for the product, no sale is possible. Beyond selling entertainment, Disney focuses on service by crafting immersive and enchanting experiences.
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CSM Magazine
APRIL 23, 2020
One tool both sales and marketing teams will come back to time and time again is the customer journey, a great way to visualise and understand the motivations of a potential client. The customer journey acts like a story, telling how they behave while they visit your shop, venue, event or website, and crucially: why.
CX Journey
DECEMBER 10, 2015
The rebranding flopped and sales figures fell flat. He told Business Week that he’d believed that customers were tired of all the special sales promotions and coupons. You can start to gather this data through the use of customer surveys, telephone interviews, in-person interviews, and focus groups.
CSM Magazine
MAY 19, 2023
It focuses on creating a seamless and delightful experience for customers throughout their journey, including pre-sales, actual purchase, and post-sales support. It covers the overall journey from pre-sale research to post-sale support and aims to create a positive and memorable impression.
Netomi
JANUARY 5, 2022
His coverage topics include the ROI of CX, CX strategy and governance, how CX leaders secure and retain sponsorship, the buy/own/advocate customer journey, voice of customer (VoC) and survey strategies, customer journey mapping, CX analytics and measurement, the role of social media and word of mouth (WOM) in CX, and persona development.
Pointillist
JUNE 6, 2018
I have seen CX teams stem from Sales because the Head of Sales realizes that retention is just as important as—if not more than—acquisition. Another challenge for customer experience teams is figuring out how to move forward and build momentum after they’ve created their first customer journey map. journey.com ).
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