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C Suites Shudder As Panama Papers Go Online

Beyond Philosophy

From the report: “Tax dodging by multinational corporations costs the US approximately $111 billion each year and saps an estimated $100 billion every year from poor countries, preventing crucial investments in education, healthcare, infrastructure, and other forms of poverty reduction. How to Measure Customer Emotions.

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5 Rules for Managing Your Customer Experience in Business-to-Business

Beyond Philosophy

In this episode, we share the 5 rules for managing your Customer Experience in business-to-business relationships, including: B2B is complicated, so you need to simplify it. Recognize that customer emotions apply. Manage different customers differently. Key Ideas to Improve your Customer Experience.