article thumbnail

C Suites Shudder As Panama Papers Go Online

Beyond Philosophy

From the report: “Tax dodging by multinational corporations costs the US approximately $111 billion each year and saps an estimated $100 billion every year from poor countries, preventing crucial investments in education, healthcare, infrastructure, and other forms of poverty reduction. How to Measure Customer Emotions.

article thumbnail

5 Surprising Rules to Live By When Managing Customer Memories

Beyond Philosophy

We did the Emotional Signature research with an insurance company in Georgia. We discovered that one of the most critical points of an insurance company experience occurs in the claims moment, particularly if you’re in the healthcare industry. Emotion management and positive memories are the way to do it.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Keys to Unlocking NPS

C Space

Senior Consultant at C Space. is a Senior Consultant in C Space’s Boston office and a core member of our global research team. Christina turns stats to story and is the lead researcher of our 2018 Customer, Experienced. Ignoring customer emotion means missing opportunities to get customers to choose you and recommend you.

article thumbnail

5 Rules for Managing Your Customer Experience in Business-to-Business

Beyond Philosophy

In this episode, we share the 5 rules for managing your Customer Experience in business-to-business relationships, including: B2B is complicated, so you need to simplify it. Recognize that customer emotions apply. Manage different customers differently. Key Ideas to Improve your Customer Experience.