Beyond Philosophy

DECEMBER 11, 2020

When I was in corporate life, my boss asked me to improve the Customer Experience and do it for the least cost. what is a Customer Experience?” Once you realize that emotions are a significant part of the process, it is time to work them into your business strategy. I remember thinking, “Ok. Sure, but….what

Customer emotions 435

Customer emotions Management Journey mapping Customer advocacy 435

Beyond Philosophy

FEBRUARY 5, 2015

They understand that delivering on the tangible and functional elements of value are just table stakes, and that connecting, and having an emotionally-based relationship with customers are keys to leveraging loyalty, advocacy, and brand-bonding behavior. They market, and create experiences, within the branded vision.

Customer Experience 391

Customer Experience Customer centricity B2C Airlines 391

aircall

JUNE 30, 2021

It’s our job every day to make every important aspect of the customer experience a little better.”. While the importance of customer retention is undeniable, many companies struggle to develop strategies that allow them to hold on to their existing customer base. However, they often handle large volumes of customers.

Customer retention 62

Customer retention Customer advocacy Wait times Brand ambassadors 62