Customer Guru

AUGUST 21, 2018

Continuing with our list (in alphabetical order) of customer experience (CX) influencers (experts, consultants, and authors), we are sharing a few names of leaders leaders that every CX enthusiast must follow and take inspiration from. John is an “Ex-Disney Guy” and Customer Experience Coach.

Customer Experience 115

Customer Experience Journey mapping Consulting Consulting 115

Beyond Philosophy

MAY 31, 2016

Whenever this is surfaced, it’s useful to ask some relevant questions with regard to ultimate enterprise value, particularly the employee experience vis-à-vis the customer experience. What takes precedence, employees or customers? Which came first, cowboys or saloons? Chickens or eggs?

Customer advocacy 279

Customer advocacy Chief Customer Officer Employee engagement Consulting 279

Beyond Philosophy

DECEMBER 11, 2020

When I was in corporate life, my boss asked me to improve the Customer Experience and do it for the least cost. what is a Customer Experience?” Figuring out the specific emotion you want your customers to feel after your Customer Experience is foundational to the whole process. Sure, but….what

Customer emotions 436

Customer emotions Journey mapping Management Customer advocacy 436

ClearAction

DECEMBER 14, 2017

Customer Care … CRM … Customer Experience — What’s the Difference? Customer Care … Customer Relationship Management … Customer Experience — what’s the difference? The purpose of any organization is to serve a customer need. In essence, customer experience is what makes the world go around!

Customer Care 66

Customer Care CRM Customer Experience Customer advocacy 66

Beyond Philosophy

DECEMBER 20, 2017

HR execs and consultants would say that what is needed is a higher level of employee engagement. Engagement is principally about fit, alignment, and productivity; so, more is needed to optimize customer experience. However, the separate area strategy is not the direct path to success for either.

Employee engagement 171

Employee engagement Customer advocacy Consulting Consulting 171

Taylor Reach Group

FEBRUARY 22, 2019

Fixed means the failure is designed out of the product, out of the customer experience (CX), while remedied may mean the failure is still in the product but there is a workaround. The workaround is available, the manufacturer met their customer service obligation, but, the effort to affect the workaround is unusable!

Customer Experience 94

Customer Experience Benchmark Contact Center Customer advocacy 94

Talkdesk

APRIL 13, 2021

We continue to work closely with our customers to improve Customer Experience (CX) and achieve greater revenue. PPT Solutions is a premier provider of client-centric, performance-based customer experience, and contact center solutions and one of Talkdesk’s most strategic partners.

outsourcing 133

outsourcing Customer advocacy Contact Center Contact center software 133

Win the Customer

DECEMBER 15, 2015

Organizations that continually excel in their customer experience and service delivery average increased growth of 4-8% in revenue over competitors in their industry. Are You Experienced Enough in Customer Experience? Higher than average customer loyalty. Category-leading brand. Faster growth than competitors.

Customer Experience 64

Customer Experience Customer advocacy Consulting Consulting 64

Beyond Philosophy

AUGUST 30, 2016

35 years ago, Deming said “Profit in business comes from repeat customers, customers that boast about your product and service, and that bring friends with them”, he was talking about what, for the past decade, we have understood, and effectively measured and applied, as customer advocacy behavior.

B2C 150

B2C B2B Customer advocacy Consulting 150

Kayako

JULY 30, 2018

Content Marketing Ideas for Incredible Customer Experiences. After years of building customer success teams and programs, it seemed natural to take on my next challenge – build a global customer advocacy strategy. Emilia D’Anzica is a strategic management consultant and founder of Customer Growth Advisors.

Marketing 50

Marketing Customer Experience Customer centricity B2C 50

Beyond Philosophy

NOVEMBER 28, 2017

To offer a better gauge of perceived value and customer experience, and better understand purchase decision drivers, it was necessary to put greater emphasis on the emotional. We recognize that the perception of value can be compromised at any stage of a customer’s life and in any element of the customer experience.

B2C 208

B2C Banking B2B Customer advocacy 208

ShepHyken

MAY 19, 2017

When a customer writes a complaint online, review, tweet, post, etc., Your business is not where you are, it’s where your customers are… online. In a report by The Customer Experience Index in 2012 released by Forrester , 80% of businesses believe they are delivering superior customer service. don’t ignore them.

Customer advocacy 183

Customer advocacy Consulting Consulting Customer Service 183

Beyond Philosophy

SEPTEMBER 6, 2016

Companies can achieve a higher, more attractive cost/benefit ratio for customer acquisition and advocacy efforts. The key is to attract high-value customers by identifying high-potential prospects and delivering what they want and need. They rarely give enough attention to pre-purchase processes or value creation.

Consulting 186

Consulting Consulting Customer advocacy Sales 186

CustomerSuccessBox

DECEMBER 6, 2021

With the grace of a number of Customer Success communities, we have come a long way to 2022. Where now we see a new avatar of the emerging customer success, with the rise of customer advocacy and expansion putting in greater emphasis on customer onboarding. He is a complete customer-centric growth mastermind.

SaaS 52

SaaS Customer advocacy Coaching B2B 52

CustomerSuccessBox

SEPTEMBER 20, 2021

Role of Customer Success Manager in a SaaS Company. 10 Customer Success KPIs. Lincoln Murphy is a leading customer success consultant, keynote speaker, and author. He posts regularly on customer success, customer experience, and customer-centricity and is a Growth Consultant focused on Customer-centric Growth.

SaaS 64

SaaS Customer centricity B2B Best practices 64

Beyond Philosophy

MAY 17, 2016

Many of these differences were in relationship and communication areas, essential in leveraging customer advocacy. You Also Might Like… What is Customer Value and How Can You Create It? How Customer Value Management Increases Both Customer and Company Value. Republished with permission from CustomerThink.com.

Customer advocacy 186

Customer advocacy Consulting Consulting Sales 186

Education Services Group

FEBRUARY 3, 2021

ESG delivers Customer Success as a Service ® (CSaaS), enabling you to build, operationalize, and transform your CS organization. Our services combine consultation, process development, people, and automation to increase the capabilities of your Customer Success organization. Learn more at esgsuccess.com. About inSided.

Customer advocacy 52

Customer advocacy SaaS Self service Consulting 52

Outsource Consultants

OCTOBER 11, 2021

While customers will likely allow a longer response time than with a chat interaction, prompt response to email inquiries can be a major factor in a positive customer experience. 79% of consumers expect same-day social responses from brands, and resolving a social media complaint can increase customer advocacy by 25%.

Customer Support 117

Customer Support outsourcing Customer advocacy Contact Center 117

ijgolding

FEBRUARY 5, 2018

Apart from being a lovely chap, like many people in the global Customer Experience (CX) community, he is as passionate and enthused about developing knowledge and education around CX competencies as I am. I became a marketing consultant!! Is it really possible to measure customer culture? What happened next?

Customer centricity 105

Customer centricity Customer advocacy Marketing Finance 105

ChurnZero

APRIL 13, 2021

The CCO is responsible for all customer activities with the goal of generating revenue growth for the company. Build a profitable customer experience. Create a customer-centric culture. Represent the interests and desires of the customers throughout the company. Drive change.

Chief Customer Officer 98

Chief Customer Officer Customer centricity Customer advocacy Accountability 98

ijgolding

AUGUST 9, 2016

I have written many times about the subject of Customer Experience and the different opinions that people hold on whether it really does make a difference. You can read all about it in their book – The Customer Culture Imperative. Having listened to them talk about it and seen it in action, the MRI makes perfect sense.

Customer centricity 56

Customer centricity Customer advocacy Benchmark Consulting 56

ChurnZero

FEBRUARY 1, 2019

“That success imperative in education is what makes me excited to enhance every step of the Ellucian customer experience, and partner with institutions across the globe to maximize the value of their technology investments.”. Gregg Erickson, Vice President, Customer Success, BitTitan. from Northeastern University.

Chief Customer Officer 53

Chief Customer Officer SaaS Education Customer advocacy 53

CSM Practice

FEBRUARY 24, 2020

The metrics proposed in this blog provide a means to track the performance of your customer success team and its initiatives: 1. Onboarding Rating. During client onboarding, customer success teams nurture new users, transfer knowledge, and set the stage for the post-sales customer experience. 5. Advocacy Activity.

Metrics 59

Metrics Customer advocacy Customer centricity Customer effort 59

CSM Practice

FEBRUARY 24, 2020

The metrics proposed in this blog provide a means to track the performance of your customer success team and its initiatives: 1. Onboarding Rating. During client onboarding, customer success teams nurture new users, transfer knowledge, and set the stage for the post-sales customer experience. 5. Advocacy Activity.

Metrics 52

Metrics Customer advocacy Customer centricity Accountability 52

CSM Practice

FEBRUARY 24, 2020

The metrics proposed in this blog provide a means to track the performance of your customer success team and its initiatives: 1. Onboarding Rating. During client onboarding, customer success teams nurture new users, transfer knowledge, and set the stage for the post-sales customer experience. 5. Advocacy Activity.

Metrics 52

Metrics Customer advocacy Customer centricity Accountability 52

CSM Magazine

OCTOBER 26, 2016

A customer strategy goes further: It is the articulation of the distinctive value and experience your company will deliver to a chosen set of customers over three to five years, along with the offerings, channels, operating model, and capabilities you will need. Ten principles at the heart of an effective customer strategy.

Brand ambassadors 66

Brand ambassadors Customer advocacy Consulting Consulting 66

aircall

JUNE 30, 2021

It’s our job every day to make every important aspect of the customer experience a little better.”. While the importance of customer retention is undeniable, many companies struggle to develop strategies that allow them to hold on to their existing customer base. However, they often handle large volumes of customers.

Customer retention 62

Customer retention Customer advocacy Wait times Brand ambassadors 62

Education Services Group

JUNE 1, 2023

This might involve assistance from team members outside of Sales, like value consultants, solution engineers, partner business managers, and – yes – CSMs. One obvious way CS makes an impact is by building the customer journey map in the first place.

Journey mapping 52

Journey mapping Engineering Sales Consulting 52

SmartKarrot

DECEMBER 2, 2022

Role: Director of Customer Success Location: Remote, United States Organization: Exterro As a Director of Customer Success, you will be the leader and expert in the post-close customer journey. Develop internal processes to support a world-class customer experience. Apply here: [link].

Customer advocacy 19

Customer advocacy Upselling Accountability Coaching 19

SmartKarrot

SEPTEMBER 7, 2022

Establish executive-level customer relationships with the most strategic customers. Inspire and drive a company-wide culture of Customer Success, creating a strong culture that fosters customer advocacy. Promote value through customer experience. Promote the value of the product. Apply here: [link].

Customer advocacy 19

Customer advocacy Coaching Upselling B2B 19

SmartKarrot

NOVEMBER 11, 2021

Role: Senior Director, Customer Success Location: Remote, New York, NY, US Organization: Culture Amp As a Senior Director of Customer Success, you will execute and optimize the customer journey for the North America (NA) Named Accounts segments establishing a scalable strategy for driving adoption and growth across the customer base.

Customer advocacy 19

Customer advocacy Technical Support Accountability Consulting 19

SmartKarrot

AUGUST 13, 2021

Apply here: [link] Role: Director, Customer Success Location: Austin, TX, US Organization: StitcherAds As a Customer Success Manager, you will build customer success processes & lead/manage/mentor a growing team of CSMs. Develop key relationships with customer contacts ranging from daily users to executive stakeholders.

Consulting 10

Consulting Consulting Customer advocacy Engineering 10

JustCall

APRIL 5, 2023

When implemented correctly, CSM can: Preserve and increase a company’s revenue Increase customer advocacy Drive profitability as well as growth More importantly, customer success software can seamlessly integrate with your company’s existing CRM/help desk/social media management software to provide an in-depth view of the customer.

Management 52

Management CRM Analytics Customer retention 52

SmartKarrot

FEBRUARY 17, 2022

Apply here: [link] Role: Customer Success Manager Location: London, England, United Kingdom (On-site) Organization: Enthuse As a Customer Success Manager, you will provide sector-leading relationship management to your portfolio of the largest accounts. Manage churn risk and identify upsell opportunities.

Customer advocacy 19

Customer advocacy Upselling B2B SaaS 19

SmartKarrot

APRIL 28, 2022

Become the primary point of contact for executives and decision-makers of customer accounts. Build and maintain high-quality, long-lasting, relationships with the executives of customer accounts. Drive customer advocacy initiatives to turn customer executives into MangoApps advocates. Apply here: [link].

Customer advocacy 19

Customer advocacy Technical Support Accountability Engineering 19

ProProfs Blog

OCTOBER 31, 2018

In a world where people can easily share their experiences with businesses via social media–an assessment which can make or break a brand— customer advocacy has become one of the top priorities today. What is Customer Experience Marketing and Why Is It Important? Challenges of Customer Experience Marketing.

Marketing 160

Marketing Customer Experience Airlines Customer centricity 160

SmartKarrot

JULY 19, 2021

Role: Director of Customer Success Location: New York, NY, US Organization: Talent Partners Consulting, LLC As a Director of Customer Success, you will oversee all aspects of Call Center BPO activities as they relate to supporting our customers.

Consulting 10

Consulting Consulting Customer advocacy Education 10