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The Contact Center Evolution: 5 Focus Areas to Move from Vanilla to Value

HGS

Transactional to Consultative. Complex services are characterized by consultative, advice-based support provided by highly qualified agents with deep domain knowledge. The contact center’s location, to a large extent, governs its ability to provide complex support services. Training, Training, and More Training.

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An Interview With John Goodman: Father of the Customer Care Revolution

Connecting the Dots

A little more than forty years ago, the marketplace was very different from todays, with little to no attention paid to customer care and complaint resolution. This work led to a contract with Elliot Richardson, Secretary of HEW (and then Attorney General) to review consumer advisory boards across the whole government.

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Customer Care … CRM … Customer Experience — What’s the Difference?

ClearAction

All of these terms are components of customer experience management (CEM), which is the broadest and deepest way of viewing customers and their role in the success of any organization (for-profit, non-profit, or government). Customer experience improvement — process-wide problem resolution and prevention.

CRM 66