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Act Now To Turn Customer Pain Points into Pleasurable Profits

Beyond Philosophy

However, when you are designing a Customer Experience, customer pain points are invaluable—especially when your competition has the same ones. Pain points refer to those moments in an experience with an organization that hassle, frustrate, disappoint, or perplex you. However, this list is not exhaustive.

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What Customer-Centric Companies Must Do To Become Customer-Obsessed

Beyond Philosophy

Customer Focus. Recognizing the information needs of their customers, they invest in altruistic content creation (over advertising); and they communicate proactively and in as personalized a manner as possible. Customer obsession, what I refer to as ‘inside-out’ customer-centricity, has been a frequent subject of my blogs and articles.