Remove Big data Remove Journey mapping Remove Personalization Remove Webinar
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Be Warned: You Can’t Rely On Big Data!

Beyond Philosophy

The concept of a customer’s journey is nothing new – we have been offering journey mapping in our customer experience consultancy for years. And linking data points throughout a journey is a step in the right direction. But I have a big problem with Big Data. Either one can destroy value.

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Why Customer Experience Management is Important

Fonolo

Step 2: Create a “Customer Experience Map”. This step, similar to a customer journey map, is vital as it vividly points out consumer touch points that can establish a personal connection between the company and the customer. Webinar: The Impact of AI in Customer Experience. Flavio Pereira , Founder and CEO, Nuveo.

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Dr. Natalie’s Research Agenda and Published Research

Natalie Petouhof

If you are interested in learning about any of these reports or research, a speech or webinar on any of these or related topics, please reach out to me here ! Tweet If you are wondering what I have been up to lately, I thought I would put all the research I have published into one place. ROI of Social Customer Service- Upcoming. •

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