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Customer Service vs. Customer Success: What Is the Difference?

Nicereply

Cross-sell or upsell to existing customers. Does your cloud contact center meet your B2B client’s demands? This cuts down on churn and can mitigate refunds and negative reviews. Customer success is more comprehensive and has multiple goals: Foster customer loyalty. Create brand advocates. Increase customer retention.

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Here’s How Contact Centers Are Lowering Customer Acquisition Cost

Babelforce

Here’s the stat to keep in mind: the odds of a lead entering your sales process is 21 times greater if you contact them within 5 minutes, versus 30 minutes. If you sell b2b (or high-value b2c) then that means a phone call. That’s especially value in a sales setting, with upselling opportunities. Care to disagree?

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5 Tips for Optimizing Email Marketing Campaigns

VocalCom

According to BtoB Magazine, 59% of B2B marketers claim that email is their most effective channel for generating revenue. For example, post-purchase emails can boost your upselling and cross-selling efforts while customers are still thinking about your brand. So what should your brand do to create optimal email marketing campaigns?

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5 Tips for Optimizing Email Marketing Campaigns

VocalCom

According to BtoB Magazine, 59% of B2B marketers claim that email is their most effective channel for generating revenue. For example, post-purchase emails can boost your upselling and cross-selling efforts while customers are still thinking about your brand. So what should your brand do to create optimal email marketing campaigns?