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Decoding Customer Sentiment: Beyond Traditional KPIs

Playvox

Your customers are talking, and they have a lot to say. As a contact center leader, there’s no question you’re at the heart of the conversation. But do you know how your customers really feel about your brand, products, services, and support? What Is Customer Sentiment Analysis?

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A 5-Step Introduction to Journey Analytics

Clarabridge

Journey analytics allows you to take advantage of quantitative and qualitative insights gathered from across the business and infuse them into a journey-based view for more credible, data-driven decision-making. To map them, it leverages millions of data points across customers, channels, and touchpoints ” – McKinsey. 4- Take action.

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The Contact Center: Your Company’s Unsung Hero

Clarabridge

From onboarding to retention—Contact Centers handle customers during the most delicate points in their journey. They lead upset customers from frustration to elation. They engage with satisfied customers and make them feel appreciated. Think you have a handle on your Contact Center?

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Neglecting Your Contact Centre

Clarabridge

as opposed to emotional success (I got my problem completely sorted) as might be considered by the customer. It requires making it easy for the customer to engage with the brand and then ensuring that when they do, the touchpoint delivers an emotionally satisfying experience that is aligned with the brand purpose or promise.